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Being a writer in today’s climate is easier than ever. The internet has opened up so many doors to people wishing to pursue a career online, and for writers, it’s a dream come true. But how can you write about what you love, and get paid to do so? Seems a little too good to be true, doesn’t it? It’s not, when you know how to do it properly.
Turn Your Passion into Profit
Whatever your passion, there’s a niche. Photography, craft, parenting, travel, camping, money/finance, fashion, art, entertainment, tech, health and fitness, nutrition. Why? Because people are passionate about their hobbies and will surf the net for answers to their questions, how-tos, and generally indulge. But how can you turn it into profit?
Get Paid to Blog
Sharing what you’re passionate about makes writing enjoyable. You know what you’re talking about, and your enthusiasm for it will shine through in your writing. As you add posts to your blog and share it across your social media channels, your site gains traction, gets discovered, and raises your profile. Once established, there are three ways you can earn money.
- Apply for sponsored post placements and get paid for writing about a brand relating to your niche (or, better still, brands may approach you directly).
- Utilise the power of affiliate marketing on your blog. When someone clicks through a link to a product or service you recommend, you get paid a commission.
- Host advertisements on your blog. The higher your traffic, the more money you can earn through this.
How to Get Started
If you haven’t already got one, you need to set up a blog. This is your space to showcase your skills, practice and grow. And the best way to approach this is with a business mindset. Start out this way, and you’re halfway to success.
You can always start out using a free platform to test the water. Plenty of bloggers (including me) begin their blogging journey as a hobby, but you’ll soon find yourself restricted with a free platform. If you want to monetise your site, you’ll need to upgrade to a paid platform.
The most popular platform amongst bloggers (and the one I recommend) is WordPress.org. In my opinion, it’s by far the most versatile platform to use if you want to earn from your website.
When using wordpress.org, you’ll need web hosting. Visit this post for information on how to start a blog.
Get Started Blogging – Step-by-Step
Once your platform is sorted, here’s a step-by-step guide to growing your blog.
Determine What to Write About
Make a list of posts to write about, maybe 5 – 10 topics relating to your passion. Do a little brainstorming to come up with some things that people may ask about.
Think about How-to articles, blog posts answering common questions, step-by-step guides, reviews of products you’ve used. Even posts telling stories about what you’ve been up to lately can work. We love human-interest stories, so roll with it.
Utilise Social Media
Set up some social media channels and share your posts to attract incoming traffic. Be sure to use eye-catching images and graphics and utilise Pinterest.
Interact with your followers to drive engagement and website traffic. Readers love to know the real person behind a blog and the story they have to tell, so be unique! While imitation is the best form of flattery, your personality will shine through if you remain true to who you are.
Make Google Your Friend with SEO
Determine an SEO strategy for Google discovery. Quite simply, write posts that answer the questions people are looking for. As your blog grows, your task list will too. You won’t have the time to spend all day on social media, so make sure your readers have the best chance of finding you by using Google as your friend.
Get Paid to Write – Make Money Blogging
As you grow, you have the opportunity to apply as an affiliate for brands in your market which your readers can benefit from. You can start applying for sponsored post opportunities at any point. You can find opportunities on Twitter, Facebook groups, Get Blogged, and many other places.
Once your site is gaining plenty of traction, you can choose to place ads on your site. This means getting paid for impressions and clicks. It makes sense that the more traffic you have, the more impressions these ads will get and the more chance you have of earning from them.
Don’t Overdo It
Avoid burnout. While it’s great to write about what you love, it’s not uncommon to get caught up in it. You find you’ll live, breath, and dream your blog. The problem with this is pretty soon you burnout, and that’s not good for you or your business. So, plan, plot and take each day steady. Above all, enjoy your creation!
Once you’ve got yourself established in your field, there’s no reason why you can’t branch out as a freelance writer. There are literally so many websites crying out for content, and no shortage of entrepreneurs looking to hire people to write for them. Starting your blog and writing about what you love just opened up a whole new career for you. Go get ’em. 🙂